L is for Linked IN

Linked IN is really the "facebook" for business connections and associates. This is another social network tool of the trade to get your name and purpose out there. (It really is all about who you know and who knows how great you are. ;) Your profiles need targeted traffic and a focused message as much as your website does.

This social profile will allow integration with your business blog feeds, resume' sharing, and so much more.

If you are already on Linked IN, join Groups that you would fit into or research apps that could showcase your work online. If you are certified in anything, see if there's a group where only certified professionals are given access. This builds your network and your credibility at the same time!

Get connected and recommended at LinkedIN.

Social Media Minute by the Virtually Assisting You's Facebook Fan Page: (12/21/2009) LinkedIn Q & A can be useful in figuring out new angles to take in your marketing plan, that can be used for your products/services.

On a side note, here is another business focused social networking site I like: ecademy. They even have an SEO guide for members. This SEO helps you get found and get some good backlinks to your website. The free profile is definitely sufficient for newbies. They have powernetworker and blackstar memberships that can be useful, however, they could be a waste of money if you don't know how to use the services properly.

This is a site to sign up for if you have an official business name: Merchant Circle - I don't have much of an opinion on this one yet except it looks nice and will help you connect with businesses in your area.